Guiding you through the digital landscape

We help clients to make the right business and technical decisions to achieve their goals online

What we do. Market entry analysis (market evolution including impact of new tech, competitor review, customer review and proposition development), Business modelling (market size and growth, identification and modelling of key commercial drivers) and product and technical design (front end UI architecture, backend tech architecture incl platform selection and vendor selection
 

Our latest thinking...

  • The role of vision in product management: what we all have to learn from Facebook's Timeline.
  • About to develop a new digital product? What constitutes your minimum viable product? We explore different approaches when lean startups and big corporates develop innovative new digital products.
  • Why you should use Amazon's Mechanical Turk to automate business processes that require human input, and how practically to go about starting with Mechanical Turk.
  • What can publishers develop their audience data, and use that data to drive ad revenue? A Keplar-authored white paper for OpenX.
  • How global payment platforms like PayPal and open source tools like MaxMind can be used to drive international sales for e-commerce sites (a technical post).

More about Keplar...